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The Creative Shift with Dan Blank

Dan Blank interviews writers and artists who have taken the leap from merely dabbling with their creative vision, to becoming successful doers whose work has a positive impact on others.
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Now displaying: Page 1
Nov 24, 2021

Today I want to share my 5-part system for how you can conduct marketplace research, learning how readers share and talk about books online. This framework can be applied to any kind of creative work. This is a critical process for understanding word-of-mouth marketing, which drives book sales. We will use TikTok as an example, though this methodology applies more broadly to channels such as Instagram, podcasts, and so on.

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